2015 - 2015
Learning how an Above-The-Line advertising agency works and the role of a copywriter in the creative world. While learning from the experts on how to connect brand truth and human insight into a single-minded proposition, brainstorm ideas, and make those ideas come true; I get to help in making taglines, headlines, and story lines for:
Pediasure, Koran Kompas, Panin Bank, Kompas Gramedia, Juara.net (of Kompas Gramedia group), Ajinomoto Indonesia, and a couple of pitching projects.
2015 - now
Writing articles and other materials about airlines and travel for Tiket2.com, a booking website for flights around Indonesia
2014 - 2014
Web Content Writer (Intern)
Responsible in writing ad materials to be featured in the main website and web support, maintain the main website, and make sure the web content can be indexed by Google or any other search engine through SEO (search engine optimization).
-Website and SEO for EF English First
-SEO for Toyota Lexus, Sinar Meadow, Mie Sedaap Cup
-Website, social media writing & maintenance for Biokos Martha Tilaar
Biokos Martha Tilaar gained Facebook followers to 100.000, a milestone for the brand's social media. Posts on Facebook got average 40-50 likes.
Fashion Journalist (Intern)
-Write weekly group articles and partnering events for WhatIWear's blog
-Style hunting for WhatIWear's Style Spotter
-Interview fashion bloggers and local fashion brands to be featured in WhatIWear's blog
-Engage in WhatIWear's weekly forums
-Give out style analysis to WhatIWear members