Providing consultancy and strategy to sustain and enhance the clients' corporate value and drive business results, the Manager’s responsibilities include design, implement and oversee communications strategy to achieve clients’ objectives.
Burson – Marsteller Indonesia
2014 - 2015
Associate (Corporate & Public Affairs Practice)
By helping execute the Client's business plan, the Associate assists in adding Client value by helping the Client achieve their business objectives, solidifying the team's Client relationship and participating in new business. An associate is working with senior leaders and teams across the regions to achieve best result for global clients by providing expert counsel and support on a wide range of complex communications challenges, including:
• Corporate Repositioning
• Reputation Management
• Thought Leadership Development
• Crisis Communications
• Long-Term Corporate Reputation-Building Efforts
Five key areas to focus on including corporate positioning, C-suite positioning, financial communications, organizational performance and corporate responsibility.
Aside from providing consultancy and strategy to sustain and enhance the clients' corporate value and drive business results, an Associate handling Public Affairs also helps the clients navigate a complex environment where multiple stakeholders are
influencing decisions that impact the companies’ abilities and business to operate and grow. The responsibility include designing programs to address legislative and regulatory matters, as well as influence public opinion by engaging key opinion leaders from media to civil society to policymakers.