Kawan Lama Retail
Head of Digital & Content
Group of Companies: • Ace Hardware Indonesia: www.acehardware.co.id • Informa Furnishings: www.informa.co.id • Bike Colony: www.bikecolony.com • Chatime: www.chatime.co.id • Toys Kingdom: www.toyskingdom.co.id • Office 1 Superstore: www.office1.co.id Duties include: • Review, develop and implement digital marketing communications strategies across the organization. • Manage all web content and projects related to the website. • Write, edit and proofread new content. • Ensure that all documents meet established content standards. • Collaborate with internal teams to create landing pages and optimize user experience. • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
Parkson Retail Asia
Digital Marketing Specialist
Group of Companies: • Parkson Indonesia • Centro Dept Store • Kem Chicks Pacific Place Duties include: • Devise strategies to drive online traffic to the company website. • Develop and managing digital marketing campaigns. • Oversee the social media strategy for the company. • Manage the redesign of the company website. • Responsible for planning and budgetary control of all digital marketing. • Evaluate customer research, market conditions and competitor data. • Improve the usability, design, content, engagement and conversation of digital assets.
Assistant Marketing & Communications Manager
Group of Companies: • Smailing Tour: www.smailingtour.co.id • Smailing American Express (American Express Travel) • Garuda Indonesia Holidays: www.garudaindonesiaholidays.com • Just The Two of Us (Specialized in Creating Romance Experiences) • Surprise Wholesaler (Tour Wholesaler) • MCI Indonesia (International Event Management Company): www.mci-group.com/indonesia • Bobobobo (Indonesia’s New Luxury E-Shopping & Travel Site): www.bobobobo.com Duties include: • Assist in developing and guiding Smailing Tour Group’s brand, driving awareness, increasing client acquisition and improving retention through a variety of channels including above the line activities as well as PR activities. • Assist the management in business development, new products and service development, customer relationship management, partnership, advertising and promotion, special event, media relations, internal relations and social media marketing.
Promotion & Social Media Specialist
Duties include: • Handle and prepare Above The Line and Below The Line (Special Event, Exhibition, Customer Gathering) activities. • Assist Promotion Manager to arrange budget management, to deliver all marketing activities within the agreed budget. • Organize press conference/gathering. • Manage all social media traffic and communication (Facebook, Twitter, Instagram, Pinterest, Flickr, Tumblr, Youtube). • Become an advocate of the company in social media spaces, engaging in dialogues and answering questions where appropriate. The Projects: • The AXA Tower (Premium Office Tower) • Denpasar Residence Apartment (Luxury Apartment) • Kuningan City Mall (Shopping Center)